The Launch Hype Playbook

Tyla Lusk’s Exact Steps to Create Buzz & Sell Out Your Branded Merch Line

You’ve got the vision. You’ve got the message. Maybe you’ve even got the merch idea sketched on a napkin.

But here’s the truth, babe— A killer product without a killer launch strategy is just… sitting pretty on a shelf. That’s where The Launch Hype Playbook comes in.

That’s where The Launch Hype Playbook comes in. This is Tyla Lusk’s exact blueprint for building jaw-dropping anticipation, creating unshakable FOMO, and making sure your branded merch line doesn’t just launch… it sells out.

What You’ll Get Inside:

  • Step-by-Step Launch Map

    The precise roadmap Tyla uses to take a merch idea from “just dropped” to “completely sold out.”

  • Hype-Building Secrets

    How to get your audience buzzing BEFORE your launch even happens—so the line sells itself.

  • Proven Promo Formulas

    Caption scripts, teaser post ideas, and timeline-tested strategies you can swipe and use.

  • Visibility Amplifiers

    Learn how to get eyes on your merch line from day one (without wasting money on ads you don’t need).

  • Sell-Out Strategy

    The simple psychology tricks that make your audience hit buy now without hesitation.

Why This Playbook Works

Tyla isn’t just “teaching merch.” She’s lived it.

From inventing her own patented interchangeable sandal (yes, it hit QVC and thousands of major stores nationwide) to helping brands bring their message to life with custom merch that SELLS, she knows exactly what moves product and what flops.

The Launch Hype Playbook is her no-fluff, all-fabulous system you can rinse and repeat every single time you drop new merch.

This is For You If…

This is For

You If…

  • You’re an entrepreneur, coach, or creative who wants to launch a merch line that’s more than just “cute”—it’s profitable.

  • You’ve tried dropping products before, but sales were… meh.

  • You want step-by-step guidance that blends branding brilliance with sales strategy.

  • You’re ready to stop guessing and start cashing in on your merch.

HERE’S HOW IT WORKS

1. Grab Your Copy → Get instant access to Tyla’s step-by-step playbook.

2. Follow the Blueprint → Plug in your brand, your merch, your vibe.

3. Launch With Confidence → Watch your audience turn into a hype squad.

4. Sell Out (and Celebrate!) → Because your merch deserves to move.

1. Grab Your Copy → Get instant

access to Tyla’s step-by-step

playbook.

2. Follow the Blueprint → Plug in

your brand, your merch, your

vibe.

3. Launch With Confidence →

Watch your audience turn into

a hype squad.

4. Sell Out (and Celebrate!) →

Because your merch deserve

to move.

Ready to Sell Out Your Merch Line?

This isn’t just a playbook. It’s your ticket to a sell-out launch.

Don’t let your genius idea collect dust—turn it into cash, community, and credibility.

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